Best Business Advice:How Apps Can Help Grow Your Business
We live in a totally different world nowadays, and businesses have to adapt quickly, especially when it comes to technology. There is no denying that even the least tech-savvy consumer is relying somehow on his computer or gadgets. So if you’re an entrepreneur and you want to maintain or exceed your current position in the race, you know there’s a lot you have to do. For example, get a mobile app for your business.. Like getting a mobile app for your business.
Below are five benefits an app can offer:
More Powerful Brand
As your company logo or slogan will be there on users’ mobile screens, it’s almost impossible for them not to remember you at times when a need for your products or services comes up. Of course, you are automatically ahead of those competitors who have yet to adopt this business strategy. If you’re aiming for an instant boost to brand recognition and the overall reputation of your brand, creating a mobile app is just perfect.
Better Customer Service
With your app, customers can benefit from just being able to access your products or services whenever they need to. This can be particularly useful if you don’t have a 24/7 help line. With the app, they can get in touch with you any time of day or night, and they don’t even have to go to your website.
Additional Marketing Tool
Yes, you can also use your app to market your business. It’s easy to integrate it with Facebook, Twitter and other social media sites, giving it massive potential. Just one tap is all it takes for customers to share your app, and they may even write a nice thing or two about your company. That’s free publicity! In addition, using the push notification feature, you can tell people about your special deals, promos and events in a matter of seconds.
Cash Flow Boost
With a mobile app that has order fulfillment ability, you get an additional channel for your revenues, on top of your physical shop and your website. This feature may be used for booking hotel rooms, buy concert tickets, etc. with just a few taps or clicks. Not only that. You can further increase your revenues from upgrade fees or through in-app ads. Unfortunately, many businesses refuse to recognize the great potential that apps offer in terms of productivity, efficiency, and user experience, and the competitive edge that they can gain from it.
Expanded Customer Base
Lastly, take note that today’s consumers are busier than ever and more addicted to their mobile devices too. They will surely appreciate having a handy and engaging mobile app from your company. If you design your app right, you will help them save or kill time, and they’ll be so impressed they’ll actually spread the word among their family and friends.]